Towns / Missouri

Fulton, Missouri

Fulton is a small town of about 12,900 people in Callaway County, Missouri. It's the county seat. Its population has held about steady since 2020. A typical home costs about 3 years of the typical household's income, compared with 4.1 across the U.S. The nearest metro area of about a million people or more, St. Louis, is about 93 miles away as the crow flies.

County seat

Population
12,853
up 2% since 2020
Typical home, 2020-24
$155,900
Callaway County prices up 24% since 2022
Household income
$51,429
U.S.: $80,734
Prices, Jefferson City area
88
U.S. average = 100
Emergency room
21 miles
Columbia, MO
To St. Louis
93 mi
straight line

The book's checklist

  • Lower cost of livingEveryday prices run 12% below the U.S. average in the Jefferson City metro area.
  • More house for the moneyA typical home costs 3 years of the typical household's income here. Across the U.S. it's 4.1.
  • A safer neighborhood5 violent crimes were reported in 2025, about 0.4 per 1,000 people (U.S.: 3.3). Property crime: 3.5 per 1,000 (U.S.: 15.3).
  • Schools in town8 public schools: 3 elementary, 1 middle, 3 high schools and 1 other.
  • A hospital close byBoone Hospital Center in Columbia, about 21 miles away, has the nearest emergency room.
  • Within reach of a big citySt. Louis is about 93 miles away as the crow flies. The book suggests staying within about 60 miles if you'll miss big-city sports, concerts and theater.

A check means Fulton meets the rule of thumb from Frank and Dave's book. An empty box isn't a deal breaker: it's something to weigh for your family. A question mark means there isn't enough data.

For a lifetime

Homes and money

Typical home value, as owners valued them in 2020-2024
$155,900U.S.: $332,700
Home prices since then
Up 24%Callaway County, 2022 to 2025
Typical rent, with utilities
$836 a monthU.S.: $1,413
Typical household income
$51,429U.S.: $80,734
Homes owned by the people living in them
48%U.S.: 65%
Typical property tax bill
$1,416 a yearMissouri: $1,948
Homes built before 1940
17%U.S.: 12%
Homes built since 2010
5%U.S.: 11%
Vacation and seasonal homes
0%U.S.: 3%
Everyday prices
88U.S. average = 100 (the Jefferson City metro area)

Home values and rents are what households told the Census Bureau across 2020 to 2024, so they trail today's market: county prices have moved up 24% since 2022. Everyday prices are the government's average for the Jefferson City metro area, not Fulton alone. Check current listings before you budget.

Sources: U.S. Census Bureau, American Community Survey 2020-2024 5-year estimates; Federal Housing Finance Agency, House Price Index for counties (all transactions); U.S. Bureau of Economic Analysis, Regional Price Parities, 2024.

The people

Population, 2025 estimate
12,8532020: 12,604
Median age
34.9 yearsU.S.: 38.9
Age 65 and older
15%U.S.: 17%
Under 18
18%U.S.: 22%
Adults with a bachelor's degree or more
22%U.S.: 36%
Moved here from another county or state in the past year
18%U.S.: 6%
College students
12%share of all residents

Sources: U.S. Census Bureau, Population Estimates (Vintage 2025); U.S. Census Bureau, American Community Survey 2020-2024 5-year estimates.

Work

Biggest lines of work
Schools, health care and social services (34%); retail (11%); manufacturing (10%)
Average commute
18 minutesU.S.: 26 minutes
Work from home
10%U.S.: 15%
Below the poverty line
14%U.S.: 12%

Sources: U.S. Census Bureau, American Community Survey 2020-2024 5-year estimates.

Health care

Nearest emergency room: Boone Hospital Center, Columbia, MO, about 21 miles away. It's a general hospital. Medicare gives it 4 of 5 stars.

Look up doctors, clinics and the hospitals themselves on Medicare's Care Compare. Ask where the most serious cases are sent.

Sources: Centers for Medicare & Medicaid Services, Hospital General Information.

Schools

8 public schools in Fulton, run by Fulton 58 and Division of Youth Service.

Colleges in or next to town: William Woods University (1,000 to 4,999 students); Westminster College (under 1,000 students).

See each school on the federal school search, then check test scores and graduation rates on Missouri's school report card.

Sources: National Center for Education Statistics, Common Core of Data, 2023-24 (via the Urban Institute Education Data Portal); National Center for Education Statistics, IPEDS institution directory, 2024.

Internet

Homes with cable, fiber or DSL internet
73%U.S.: 76%
Homes with any internet subscription
88%U.S.: 91%

Before you buy, look up the address on the FCC's National Broadband Map to see which providers serve it.

Sources: U.S. Census Bureau, American Community Survey 2020-2024 5-year estimates.

Weather

January average low
20°F
July average high
86°F
Days 90°F or hotter
29 a year
Nights at or below freezing
116 a year
Rain and melted snow
44.3 inches a year
Snow
19 inches a year
Elevation
803 feet

Weather station: Fulton (1 mile away). Averages for 1991 to 2020.

Sources: NOAA National Centers for Environmental Information, U.S. Climate Normals 1991-2020; U.S. Geological Survey, 3D Elevation Program.

Getting around

Straight-line miles. The road is always longer, and as the book says, an interstate at 70 is a different trip from a farm road at 45. Check the real drive: Boone Hospital Center, Columbia, St. Louis.

Callaway County is in a metro area of fewer than 250,000 people (USDA rural-urban code 3, on a scale where 1 is the biggest metro areas and 9 the most rural counties).

For a day

15 places on the National Register of Historic Places, including Westminster College Gymnasium, the Court Street Historic Residential District and the Downtown Fulton Historic District. One is a National Historic Landmark, the country's highest honor for a historic place.

Campus life. Check William Woods University's events calendar for games, concerts and plays open to the public.

Read about Fulton's history on Wikipedia.

Know Fulton?

Tell us what a visitor shouldn't miss, and what living there is really like. Write to Main Street at mainstreet@smalltownguide.com. The best notes from people who know the town will be added here.

Nearby

Straight-line miles.

Small towns

Smaller places

  • Kingdom City, MO135 people, 6 miles
  • New Bloomfield, MO747 people, 12 miles
  • Mokane, MO188 people, 13 miles

Sources

  1. U.S. Census Bureau, Population Estimates (Vintage 2025)
  2. U.S. Census Bureau, American Community Survey 2020-2024 5-year estimates
  3. Federal Housing Finance Agency, House Price Index for counties (all transactions)
  4. U.S. Bureau of Economic Analysis, Regional Price Parities, 2024
  5. FBI, Crime in the United States, Table 8 (offenses known to law enforcement by city)
  6. Centers for Medicare & Medicaid Services, Hospital General Information
  7. National Center for Education Statistics, Common Core of Data, 2023-24 (via the Urban Institute Education Data Portal)
  8. National Center for Education Statistics, IPEDS institution directory, 2024
  9. NOAA National Centers for Environmental Information, U.S. Climate Normals 1991-2020
  10. U.S. Geological Survey, 3D Elevation Program
  11. National Park Service, National Register of Historic Places listings
  12. National Park Service, park unit boundaries
  13. USDA Economic Research Service, Rural-Urban Continuum Codes, 2023
  14. U.S. Census Bureau, 2025 Gazetteer files and 2020 urban areas

Census survey figures are estimates with a margin of error; we leave out any figure whose margin is too wide to be useful. Data last gathered October 5, 2026. See something wrong? Write to mainstreet@smalltownguide.com.